Writing

Sharing articles, insights, and frameworks with the product community.

Is the Customer always right? It depends …

The phrase >the customer is always right< has been a staple in customer service for decades and has been influential as it has been…Alexandros Shomper for Bootcamp @ Medium.com
Is the Customer always right? It depends …

Change Aversion and what now?

Users hate when products are a changing: Overcoming Change Aversion in Digital Product Design and Development.Alexandros Shomper for Bootcamp @ Medium.com
Change Aversion and what now?

Redundancy is not your enemy

How Redundancy Helps You Cater to Different Customers.Alexandros Shomper for Bootcamp @ Medium.com
Redundancy is not your enemy






UX explainer presentation

An explainer presentation meant to introduce actionable concepts around UX and what it means for our organization.Alexandros Shomper for Reforge @ Reforge.com
UX explainer presentation

UX maturity assessment workshop

A template version of a workshop we conducted to assess our team’s UX maturity, based on Nielsen Nelson’s UX Maturity Assessment.Alexandros Shomper for Reforge @ Reforge.com
UX maturity assessment workshop

Use case marketing messaging map

A use case marketing messaging map and product marketing map we use to help inform our efforts and align messaging and marketing.Alexandros Shomper for Reforge @ Reforge.com
Use case marketing messaging map






Onboarding Friction Playbook

This workbook covers all the relevant aspects to identify, quantify, and remove onboarding friction so new users reach value fast and activate reliably.Alexandros Shomper - PLG Playbooks
Onboarding Friction Playbook

Lifecycle Nudges Playbook

This workbook covers all the relevant aspects to design, orchestrate, and iterate lifecycle nudges across channels so more users reach Aha! fast, adopt key behaviors, form habits, expand, and recover when they lapse.Alexandros Shomper - PLG Playbooks
Lifecycle Nudges Playbook

Segmentation Questions Playbook

This workbook covers how you define your segments, create the right questions to identify them, and use that insight to provide personalized experiences, and analyze user behaviour better.Alexandros Shomper - PLG Playbooks
Segmentation Questions Playbook